Virgin Atlantic Commercial
Take4D used to create Virgin Atlantic £6m global advertising campaign Virgin Atlantic Commercial Sliding Down The Bags Virgin Atlantic has launched its latest advertising spot, created by RKCR/Y&R and directed by Traktor, to promote the airline’s ‘it’ factor. The 90 second TV and cinema spot has been produced by Jody Allison at RKCR/Y&R and David Stewart at Partizan, withMPC providing the post including a comprehensive pre-viz, extensive compositing and environment work. A complete pre-viz helped determine the timing of the shots, camera moves, and transitions between scenes. Filming took place during 6 days at Pinewood, using multiple stages. The opening shot presented a challenge. All the elements were shot green screen using motion control, by Motion Control Cameras Ltd, and integrated […]